/CNW/ - Canada Company, a charitable business group,
will kick off the start of a unique seven day run and bike marathon
challenge on Friday, September 10, 2010 at 9:40 a.m.
at the Air Canada Centre in Toronto.

The North American Van Lines Tour de Force will raise money to
support the families of fallen soldiers by providing funding for
programs such as Camps for Kids of Deployed Soldiers and the Canada
Company Scholarship Fund.

The Tour de Force will be divided into seven 85 km stages,
concluding with a community celebration. Riders, including 90-year-old
Belleville resident Norm Russell, will travel through locations in
Ontario (Toronto, Oshawa, Newcastle, Trenton, Kingston, Brockville and
Cornwall) and Quebec (Hudson and Montreal). Visit
www.canadacompany.ca/Tour de Force for more information.

Event:

Tour de Force fundraiser kickoff for Families of Fallen
Soldiers

Who:

Rob Grohn, President, North American Van Lines, member of Canada
Company and Tour de Force rider
Blake Goldring,
Chairman of Canada Company and Chairman and CEO of AGF Management
Limited
Tom Anselmi, Chief Operating Officer, Maple Leaf Sports
and Entertainment
Brigadier-General Fred Lewis, Commander Land
Force Central Area, Canadian Forces
Norm Russell, 90-year-old
Belleville resident and Tour de Force rider

Date and Time:

Friday, September 10, 2010
Interviews with Riders and
Speakers: 9:00 a.m.
Welcome remarks: 9:40 a.m.
Tour de Force
begins: 10:00 a.m.

Location:

Air Canada Centre
40 Bay Street
Toronto, Ontario
(Northwest
corner of Lakeshore Blvd. (westbound) and Bay St.)